Scope of This Addendum
The policy on this page explains additional disclosures required by the Personal Information Protection Act (“PIPA”) and contains information about Plarium’s service within the Republic of Korea. If you are based in the Republic of Korea, the terms set out below apply to you in addition to the terms set out in our Privacy Policy and Terms of Use.
Information Sharing
Delegation of Personal Information Processing
For the performance of the services detailed in our Privacy Policy, we delegate the processing of your personal information to various service providers. The details regarding the service providers and delegated services can be found below.
Here is a list of services we may delegate to other companies, along with the companies we are likely to share your information with.
Delegated Services | Delegated Service Providers (examples) |
|---|---|
Hosting and Cloud Services | Google Cloud |
Account Integrity and Security Services | Wiz, Symantech. Axonius |
Social Media Login Services | |
Analytic Services | Google Analytic |
Customer Support and Relationship Management | Zendesk, Twilio (service communication only) |
Billing and Payment Services | Adyen, Braintree, Xsolla |
Attribution | AppsFlyer |
Transfer of a Personal Information to a Third Party
Plarium will share personal information with third parties only as permitted under applicable law, which includes obtaining your consent or providing information in accordance with relevant laws and regulations.
Upon obtaining your consent, Plarium may provide personal information to third parties as follows:
Purpose for Which Personal Data is Used | Recipient | Personal Information Transferred | Retention and Use Period |
|---|---|---|---|
Marketing Communication | Marketing Communication Service Provider | email address, email campaign metrics | 3 years beyond the end of user’s use of the service |
Improve In-App Advertising Experience with Personalized Ads (for games featuring in-app advertisements) | Third Parties for Advertising Purposes such as Ad Networks and Ad Mediators | player ID, email address, device identifiers, IP (for serving the ad in relevant language), app activity (e.g., user interactions with ads) | 3 years beyond the end of user’s use of the service and by the third party as detailed under the section below: “International Transfer of Your Personal Information” |
Target Advertising | Third Parties for Advertising Purposes such as Media Channels | users’ identifiers, deposit events and other in-app events | 3 years beyond the end of user’s use of the service |
Opt-In and Opt-Out for Optional Personal Information Usage
Opt-In:
By engaging with our services, you may be presented with the option to opt-in to various forms of data collection and usage, such as receiving marketing communications, personalized content, and other targeted services. The specific options will be clearly explained at the point of data collection. You can provide your consent by selecting the appropriate checkbox or following the specific instructions provided in the communication or interface.
Example: When signing up for our newsletter, you will be prompted to check a box indicating your consent to receive email marketing. Alternatively, when you provide your email for marketing purposes, guidance will be provided, indicating that by clicking the "OK" or "Submit" buttons, you are giving your consent to receive marketing communications.
We will only use the data for the purposes for which you have provided your consent. If we intend to use your data for any new purpose, we will obtain your explicit consent before proceeding.
Opt-Out:
You have the right to withdraw your consent or opt-out of any specific data usage at any time. This includes opting out of receiving marketing communications, personalized content, or any other optional services that require your data.
How to Opt-Out:
Email Marketing: You can opt-out of email marketing by clicking the "unsubscribe" link at the bottom of any marketing email you receive from us.
Account Settings: You can manage your preferences and opt-out of specific data uses by accessing your account settings on our platform.
Contacting Us Directly: You can contact our customer support at https://plariumplay-support.plarium.com or send us an email through [email protected] to request an opt-out from any data usage practice. Please specify the nature of your request to ensure we can process it effectively.
Once you opt-out, we will cease the use of your data for the specified purposes, although we may still retain and use your data as required for legitimate business needs or legal requirements.
International Transfer of Your Personal Information
Plarium transfers personal information collected from users, as set forth below. Please review the below information carefully and proceed with using our products and services only if you agree to the overseas transfer of personal information as described below. You have the right to refuse the transfer of your personal information overseas to a third party. You may send us this request through the contact details in the "Questions or concerns & contact details" section of this Privacy Policy. However, please note that if you object to the transfer of your personal information, you will not be able to use Plarium products or services.
Recipient (Country and Contact Information of Information Manager) | Date and Method of Transfer | Items of Your Personal Information to be Transferred | Purposes of Use by Recipients | Period of Retention of Use by Recipient |
|---|---|---|---|---|
Plarium Global Ltd Israel, Plarium Ukraine LLC Ukraine Plarium Poland SP. Z O.O. Poland | Transmitted at creation of a Plarium Play account, or upon completion of the installation process of our Apps and from time to time | All data collected by Plarium, as described in this policy, is stored on its servers in the US | Service provision and Storage and for the purposes set forth in the "Information use" section of Plarium Privacy Policy | 3 years beyond the end of user’s use of the service |
Google LLC., USA | Transmitted at creation of a Plarium Play account, or upon completion of the installation process of our Apps and from time to time | All data collected by Plarium, as described in this policy, is stored on its servers in the US | Service provision and Storage and for the purposes set forth in the "Information use" section of Plarium Privacy Policy | 3 years beyond the end of user’s use of the service |
Zendesk, Inc. USA, Germany Twilio Inc. USA | Upon submitting a service support request and/or during any service communication | Email address, player ID, IP address, support ticket data | CRM management and Support Services | 3 years beyond the end of user’s use of the service |
AppsFlyer Ltd. USA Israel | Transmitted upon installation , and app engagement metrics like in-app events | Device identifiers, IP address, installation events and actions taken within the app | Attribution and analytic services | 24 months from the date the user's activity is recorded |
Mobius Solutions Ltd. (operating Optimove branded services), Germany USA | When user subscribe for email marketing, through the communication with the user and upon the user requests such as unsubscribe from the service | email address, email campaign metrics | Marketing Communication | 3 years beyond the end of user’s use of the service, opt-out requests on permanent basis |
ironSource Mobile Ltd. , Unity Technologies USA, Israel ([email protected]; [email protected] ) LiftoffMobile, Inc. Germany, USA, Japan, Singapore | Upon interactions with ads, such as interstitial, or rewarded video ads | player ID, email address, device identifiers, IP (for serving the ad in relevant language), app activity (e.g., user interactions with ads) | Ad Monetization | IronSource, Unity https://developers.ironsrc.com/ironsource-mobile/19783-2 Liftoff 30 days |
Mobilitr Ltd. USA, the EU, Singapore, and Hong Kong Google LLC. (mobile + PC) https://www.google.com/about/datacenters/locations/ Taboola, Inc. USA, the EU, Singapore, and Hong Kong Outbrain Inc., Zemanta , Inc. USA Meta Platforms, Inc. Countries: https://www.facebook.com/about/privacy/korea under the following section: Delegation of processing personal data and overseas transfer of personal data MyAppFree S.P.A Ireland Tapjoy Inc. USA TikTok Pte. Ltd. Singapore | Information is transmitted upon attribution events in the App through conversion API or postback | users’ identifiers, attribution events such as deposit events and other in-app events | Target Advertising | Google - https://privacy.google.com/businesses/retention/, Mobilitr, Taboola, Outbrain - 13 months from the user last interaction with the service, Meta -https://www.facebook.com/privacy/policy/?section_id=8-HowLongDoWe, MyAppFree S.P.A- 6 months, Tapjoy - retain personal information for the longer of: (i) a period of up to 6 months from the date such information is first stored in Tapjoy systems; or (ii) a period of 3 months from the last appearance of the applicable identifier in Tapjoy systems, TikTok Pte. Ltd - 18 months |
Data Destruction and Retention of Personal Information
Plarium promptly destroys your personal information in accordance with internal policies and applicable laws when it is no longer needed, such as after the expiration of the retention period or the achievement of the purpose for which it was collected. If Plarium is required by law or regulations to retain your personal information beyond the retention period or the original purpose, such personal information will be transferred to a separate database (DB) or stored at another secure location. When Plarium destroys personal information, electronic files will be permanently deleted so they cannot be reproduced, and paper documents will be destroyed by shredding or incineration.
Data Privacy Officer, and Our Support Team
For questions or requests related to exercising your rights concerning your personal information, please reach out to our Data Privacy Officer or contact our support team as noted below:
Data Privacy Officer
Name: Leslie Nissan
Address: Plarium Global Ltd. 2 Abba Eban Blvd., Herzliya, Israel
Telephone number: +972 9-954-0211
E-mail: [email protected]
Our Support Team:
Weblink: https://plariumplay-support.plarium.com
Email: [email protected]
Last Update: 30 December 2024